Glen Mobile Experience Van Launched in Aurangabad, Maharashtra
Yet another step taken by Glen in reaching the customers with the launch of its “Display Van” in Aurangabad. The van was launched by our Aurangabad Glen Team and Distributor (M/S Kitchen Hub) on 31st August. It is a compact van displaying chimneys, hobs and cooktops in addition to some small appliances.
In order to facilitate the customer to choose the kitchen appliances with in the close proximity of his home the van will be positioned in the societies and colonies. As now social distancing is the norm and many of customers don’t want to visit Malls and stores, this ‘display van’ will benefit the customers to explore the product range conveniently. This van is second of its kind with range of product displays. Our first “Glen experience van” was launched in Lucknow last year. With the wide range of appliances, the customers can get the live demo with the help of sales person available at the van.
“Because of Pandemic and continuous lockdown it was difficult for the target customer to reach our Glen outlet. Now, we are sure that the ‘Display Van’ can do a wonder by reaching to customer’s door and can cover the broad spectrum of promotion” says Mr. Jaiswal (Distributor)
The Van will be parked early morning at Parks where morning walkers go, in the afternoon at busy shopping areas and in the evenings near the good eating joints. On weekends it will be parked at the upcoming housing societies where house owners visit to get the interior work done.
Glen has always emphasized on providing customers with best of post purchase and after sales assistance. This van is a small step towards that direction. Many more Vans will be created all over the country to reach to the customers and help them make right buying decisions.